Why schools need promotional Photography and Videography

Why do schools need excellent photos and videos?

Promotional photography for schools is important for showing school life. High-quality photos can lift your marketing materials, as a result, school photos can set your school apart from others in the area. Videography for schools is another valuable asset to promote your school to Ofsted and new families.

Promotional photography for schools

High-quality imagery can make or break good quality marketing efforts; both online and offline. You may be able to capture images daily by using phones, tablets or even with a professional camera, but our skill and expertise will create stunning images that captures the personality of your school. Photos are easy for your audience to process and they create emotional connections to your school. Parents can also visualise their child at school and take part in lessons and playtime. Here are some places to use professional photos:

prospectus
website
social media
leaflets
canvas for school walls
signage

Recently, we’ve had a school sell these natural photos to parents as a way of generating revenue for the school. To view our work, click here.

Promotional videography for schools

A video is an immersive tool that provides a much richer form of content. It is more engaging and creates deeper, emotional relationships. There are 2 types of school videos – informative and montage videography. An ‘informative video’ blends montage footage with a voice-over describing your school and what makes you special. This method of video takes a bit more preparation as we recommend what to capture based on the script. A montage video is the most relaxed way to capture your school as we video what we see throughout the day. We then overlay the footage with music chosen by you. Places to use video could be:

social media
website
open days

To view our video work, click here.

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Don't just take our word for it!

We have a long history of providing high quality and reliable services. Our experience of different contexts with different challenges puts us ahead of the game.

We wanted to put together a set of films capturing our colleagues discussing best practice in teaching and leadership. Luke was great in thinking through what would be best for our requirements and then crucially putting colleagues at ease so they could present their stories. I would recommend Luke highly.

Luke came to our school to capture images of our school and pupils in action. I was delighted with the outcome that showed our children in action, working, learning, playing and having fun. Luke's professional approach ensured that we all felt at ease and were able to be ourselves. Brilliant pictures that speak volumes.

Luke is an excellent photographer. He is very skilled technically and has a good eye for composition. He has a passion for his craft and is always pushing himself to produce images with creative impact. Luke is very friendly and gets on well with clients and colleagues. I wouldn't hesitate to recommend him.

We recently hired Luke to work on a photoshoot with us to get a collection of education photographs, after he was highly recommended on LinkedIn, and the results are fantastic. Luke was incredibly friendly and professional and a joy to work with. He made the models feel really relaxed instantly and really understood our brief. He was happy to listen to my suggestions and added his own ideas into the mix, resulting in a great selection of photos for us to now use in our brochures, on our websites and across social media. We will definitely be working with Luke again!

Luke was commissioned to take photographs for our new Trust website. I had the pleasure of accompanying Luke around our schools over three days and was impressed by his professionalism and eye for detail. Luke was equipped with a vast knowledge of school life and experience which enabled the shoot to go smoothly and with minimal disruption to teaching. The resulting photographs are amazing and really bring the website to life - in fact there are so many great ones it has been really difficult to choose. Highly recommended!

Luke has recently become one of our recommended freelancers for our school photography days. The photos I have received are beautiful and capture life at school perfectly. His work is delivered exceptionally quickly. Luke has also been willing to share his knowledge and experience with me and made recommendations to help me improve the way we deliver our photos to our clients. It is clear that he has the customer in mind at all times and goes above and beyond to make sure he delivers exactly what they want and need.